2025 Shopify & Ecommerce MRR Report (Annual)
2025 snapshot for the “E-commerce” category. Tracking 70 products with a category vitality index of 35/100 and average growth of -5.4%. Updated 2026-02-05. Top #1: SwiftSole（MRR $47,728）. Note: this is a year-end snapshot; leaderboards update continuously as we sync.
Category Insights
Vitality Index
35/100
High SaturationMarket Phase
Annual Outlook
Category growth is slowing with some declining products. Evaluate carefully.Key Metrics
Avg MRR
$1,355
Avg Growth
+-5.4%
High Growth
10.3%
On Sale
20
Global Hotspots
1.US
17startups
2.FR
15startups
3.GB
5startups
4.PL
4startups
5.BD
3startups
Traffic Channel Mix (Top 5 Avg)
direct
4814%
search
3607%
referrals
953%
social
513%
paidReferrals
100%
mail
12%
Core Search Keywords
marc louindiepagemarclouindie pageindiepadropkillerdropkiller extensiondropskiller
Aggregate search terms driving traffic to category leaders
Revenue Distribution
$0 - $1,000
61
$1,000 - $5,000
5
$5,000 - $10,000
2
$10,000 - $25,000
0
$25,000 - $50,000
2
$50,000+
0
Analyzed revenue data for 78 products
Top Player Deep Dive: SwiftSole
Competitive Advantages
- Specialized e-commerce app expertise (Supreme/Shopify integrations), strong testimonials (8)
Tech Stack
Frontend: Next.jsHosting: VercelPayment: Stripe
2025 Market Leaders by MRR
Top 10 by Growth (30d)
Top 10 by MRR
Top 10 by Traffic
| # | Discover | Traffic | 30d | MRR |
|---|---|---|---|---|
| 1 | Gumroad🛒 E-commerce Go from 0 to $1 | 15.17M | 0.0% | $0 |
| 2 | qrTicket🛒 E-commerce My business is a credit-based QR ticketing system, where users need to top up their accounts with credits in order to se... | 141.18K | -97.8% | $0 |
| 3 | Abre.bio🛒 E-commerce Subscription system for creators and online stores | 70.4K | -27.6% | $156 |
| 4 | Dropkiller🛒 E-commerce No description | 33.15K | +23.0% | $30,825 |
| 5 | Marea Alcalina🛒 E-commerce Marea Alcalina provides instant online stores creation using AI. | 16.05K | -21.3% | $715 |
| 6 | Sneakmart🛒 E-commerce No description | 9.84K | +183.6% | $181 |
| 7 | PULSE🛒 E-commerce E-Commerce APP | 7.52K | +23.0% | $0 |
| 8 | Pikka🛒 E-commerce Go check our website to discover how we make money ;) | 6.98K | +0.6% | $0 |
| 9 | easytools🛒 E-commerce Sell digital products easier than ever before | 6.96K | -15.1% | $0 |
| 10 | Aureo🛒 E-commerce Sell Digital Product on Autopilot | 1.76K | 0.0% | $0 |
Keyword picks
Shopify keyword picks (Top 10)
View more
FAQ
Where does the data come from?
Data is primarily sourced from TrustMRR plus public signals (e.g. traffic). Please refer to original sources for verification.
Why is this a snapshot and why does it change?
We continuously sync and refresh data, so leaderboards can change over time. This annual report is a year-end snapshot, not a frozen dataset.
How should I use this annual report?
Start with top revenue/MRR (validation), then growth (trend), then traffic (distribution). Use category/leaderboard links to go deeper.
How can I track weekly changes?
Use the weekly report pages and archives for a consistent observation window.